Understand your customers. Create a strong online presence. Do it well and your company can compete with the best.
That's why I love digital and that's why I get excited by marketing. Take a great idea, add a good design, write some copy that resonates with your audience and you have created something special.
When I see something interesting or inspiring, I write it down. When you do this, it forces you to make sense of your ideas or thoughts. So that's what I do and every now and then I post those ideas on Instagram..
You can never stop learning and improving. I've been doing this for 20 years. I'm still learning. I hope I never stop learning.
Diploma in Professional Marketing
Google Display & Video 360, Search Ads 360
Google Analytics IQ, Google Search Certification
Bing Ads Accredited Professional
Open degree BSc
Web app development certification
Digital Art and Tech BSc
University of Plymouth
Being hands-on and creating and running marketing activity yourself builds up invaluable experience. If you're willing to learn, you can work out how to do it.
Conversion Rate Optimisation
Content and design
Google Analytics and Tag Manager
Outbound and direct
Search Engine Markteing
Search Engine Optimisation
Sometimes I describe myself as a digital marketer because it's a convenient label but my skill set is broader than that.
I have a Diploma in Professional Marketing from Chartered Institute of Marketing and a degree in Digital Art & Technology from the University of Plymouth. I also have a Bachelor of Science degree and Web Application Development certificate from the Open University.
I started my career as a graphic designer before working as a web developer and then moving into marketing. I love working with companies to improve their online and offline marketing and seeing the results this delivers.
The constantly changing digital landscape means there are exciting marketing opportunities for businesses